“Keep human”: A stroll throughout the Digital X


“Be digital. Keep human.” – A drift by the Digital X exhibits how the motto of an occasion with 50,000 individuals can also be mirrored within the supposedly small issues. Insights away from the limelight, celebrities, stars and co. on the “World Exhibition of Digitalization” in Cologne.

The Digital X motto – right here in an enormous manner at Cologne’s Cinedom am Mediapark. Like many different buildings, squares, pubs and eating places, the cinema was devoted to Digital X for 2 days.

The concern of lacking out, or “Fomo” for brief … sure, it’s current on this September day in Cologne. At an occasion with 300 exhibitors, companions of Deutsche Telekom in addition to startups, it’s not absent. Plus a full stage program with celebrities from Abba’s Björn Ulvaeus to Amy Webb to – screech alert – George Clooney.

I detach myself from “Fomo”. I depart the large highlights to the media stars. I wish to drift by the districts the place Digital X will likely be unfold out for 2 days: in pubs and eating places, on squares in addition to within the park. I am looking out for small, advantageous examples of “Be digital. Keep human.” As a result of the motto additionally appears necessary to me personally in relation to the subject of “digitalization.”

Johannes Mailänder (l.) and Gregor Giataganas from Lichtwart. At Digital X they obtained the sustainability award from Deutsche Telekom’s “Tech Enhance” start-up program: first place amongst 900 different start-ups.

© Deutsche Telekom

“Need to make the starry sky seen once more”

And I quickly discover what I am searching for on the start-up Lichtwart. With its fist-sized {hardware}, all types of lights adapt to the lighting situations: “Similar to your smartphone at evening,” clarifies founder Johannes Mailänder to me. Whether or not it is neon indicators or the sunshine in restroom stalls on the highways. So much less gentle smog that clouds the view of the celebs, in line with the imaginative and prescient: “We wish to make the starry sky seen once more,” says Mailänder. Hand on coronary heart, expensive metropolis dwellers: When did you final see the Massive Dipper? 

With the Web-of-Issues resolution from Lichtwart and Deutsche Telekom, lighting techniques may also be monitored remotely – through the cloud from all types of units. If, for instance, one of many letters on a neon signal fails, the technicians are knowledgeable of the small print of the malfunction and must make fewer journeys forwards and backwards to make their diagnoses. I’ve to smile: Till 2008, our Deutsche Telekom shops had been nonetheless known as “T-Punkt”. Again then, the final letter on the illuminated lettering of a retailer fell out: A “T-Punk” shone into the evening, and a photograph of it went viral. Only one instance. And a fairly innocent one at that. But it surely exhibits how necessary it’s that the lettering works. In brief: chopping prices, defending the surroundings, defending the model – that is how Lichtwart sums it up. I consider the starry sky for individuals, of nature, of calmed monetary areas and government flooring. And of the technicians who, properly knowledgeable, can restore higher.

Has developed an app that permits firms to develop extra rapidly: Sebastian Ehrhardt (proper) from Deutsche Telekom.

© Deutsche Telekom

Companions for company networks

Know-how specialists for whom digitization makes their jobs simpler – that brings me to my colleague Sebastian Ehrhardt from Service. I do know he’ll be working on the sales space of Deutsche Telekom companion Cisco at Digital X – and I make my manner there. Sebastian has developed an app for our technical subject service. Deutsche Telekom makes use of it to get new branches and enterprise buyer websites up and working sooner: point-of-sale techniques, computer systems, servers and extra … The app brings community data to the place it’s urgently wanted: to those that are serving to to arrange such new websites. Sebastian works in a workforce that gives “full managed providers” for the IT and telecommunications networks of our enterprise prospects. Deutsche Telekom takes over the entire community operation for the shopper. Just like the Cisco Meraki resolution, for instance. As a cloud resolution, Meraki presents interfaces (APIs), so the mandatory data can now stream to the sector service through app. It’s totally busy at Cisco. I can see Sebastian from afar, speaking to prospects and giving displays. I resolve to not disturb him – and am happy to see the crowds and the curiosity in connectivity.

Irritating at a primary look: the robo-dog.

© Deutsche Telekom

Up shut and private with the robotic canine

There’s additionally curiosity in robots: they’re discovering their manner into our lives, for instance as servers within the restaurant commerce. At Digital X, loud stomping in a tent attracts me in. Curious individuals stand on the entrance, however not everybody enters. Inside, two robotic canine run round like loopy. 

Anybody who ventures inside notices that they by no means get too near individuals. One customer talks to them as in the event that they had been actual canine … Behind this exhibit are  Andrea Anner and Thibault Brevet, each graduates of the Swiss artwork faculty ECAL. They’re doing analysis on the interplay between man and machine, particularly exterior manufacturing unit halls. Subsequent to the tent with the “canine,” I see robotic arms producing large cleaning soap bubbles. And subsequent to it, two metal arms with a twine invite individuals to “soar rope.” Many join in. These robots are at all times an eye-catcher. I like the desire to sound out early on how we people will dwell along with the machines. (By the best way, a robotic canine may also be seen in Deutsche Telekom’s Netzgeschichten video)

Consciousness of the momentous first days on the job (from proper): Hanna Bartholomä, Michael Klanke and Julian Haak from Equipme.

© Deutsche Telekom, Jürgen Schwarz

One thing new for the primary days within the new job   

As soon as once more, a start-up catches my eye as I move by: Equipme offers firms with an online app that can be utilized to order IT, software program, workplace furnishings and extra – relying on what the employer desires to supply. So digital yoga courses, fruit baskets, and, and, and … are additionally conceivable. 

The portal can also be designed to make it simpler for brand new workers to get began and to accommodate them. “This instantly binds them extra carefully to the corporate,” says Hanna Bartolomä of Equipme. Within the race for the very best expertise, she says, this shouldn’t be underestimated. 

What appeals to me is the digital networking position that the startup clearly performs right here. As does its shut connection to firms and professionals – and its understanding of a cut-off date that many have their very own intense experiences with: the primary days in a brand new job.   

New applied sciences: Orientation urgently wanted. The Deutsche Telekom workshop introduced collectively like-minded individuals from completely different firms.

© Deutsche Telekom

Know-how for individuals: Inside motion spills “on the market”

Change of scene. Away from the hustle and bustle exterior, right into a workshop room at Cologne’s Mediapark. Our workforce from the “Human-centered Know-how Motion” had invited Digital-X guests to debate this query: “Human values within the digital enterprise world – do we’d like it or can or not it’s dropped”? That is what the motion is about: Know-how ought to by no means be an finish in itself, however ought to at all times profit people and by no means hurt them. Accordingly, this ought to be taken into consideration in early developments. Detrimental examples: Social media – as soon as launched with good intentions, the platforms have lengthy since revealed ugly grimaces. Synthetic intelligence offers the instruments for the “Grandchild Trick 2.0”, in that voices and even movies of individuals can merely be faked. And, and, and … What can we do, particularly in Europe, to make sure that our values don’t go down the drain within the face of unleashed applied sciences?

The workshop room is totally booked. The subject, the loopy velocity of developments, strikes many. Some report that there’s a lack of orientation in coping with the brand new applied sciences – each professionally and privately. That the hazards are underestimated. I am considering of the writer Ferdinand von Schirach in a Deutsche Telekom speak with Claudia Nemat, Member of the Board of Administration for Know-how & Innovation. How vehemently he known as for brand new elementary rights resembling digital self-determination within the face of digital developments. How impressed I used to be by that. I am delighted that the dialog began a 12 months in the past by the human-centered know-how motion is now discovering its manner out inside Deutsche Telekom. And the way good: Some members left their e-mail addresses in order that they may proceed to take part within the dialogue sooner or later. For instance, at subsequent 12 months’s Deutsche Telekom Barcamp. The date has already been set: Could 29, 2024. Hashtag: #humancenteredtechnology   

Upcycling of clothes & co: “From outdated to new” – with out shredding.

© Deutsche Telekom, Jürgen Schwarz

In opposition to “quick trend”

Again exterior once more, one of many start-ups grounds me on the finish of the day: MOOT from Berlin makes new issues from used textiles with out breaking them down into their parts. MOOT stands for “Made Out Of Trash.” I am wanting ahead to trying out their sales space as properly. I maintain a “Katjes” bag in my hand that’s now a toiletry bag. A shawl that was once a working shirt. The workforce is competing in opposition to “quick trend,” the flooding of our closets and trash cans with low cost, short-lived garments. MOOT is certainly one of my private stars at Digital X. This one additionally exhibits that “Algorithm is not essentially all the things.”

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